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- 020 3488 9789
- info@zachsys.com
- 020 3488 9789
- info@zachsys.com
For businesses to thrive in today’s time, accommodating technological solutions is of paramount importance. Digital transformation is the process of incorporating technology in all parts of business operations which revolutionises how businesses operate & deliver value to customers.
Digital transformation is essential to keep pace with the ever-changing landscape of technology so that you can scale your business according to market requirements. It also brings about a cultural shift in organisations to experiment & challenge the status quo, facilitating innovation & growth.
Digital transformation is essential for organisations of all sizes. Even small enterprises are employing digital transformation services to make businesses future-proof & enhance customer satisfaction.
If you are also starting a small business, transform your organisation digitally from the first instance & make your business agile & responsive for sustainable growth.
Though all three sound similar and are often confused for the same thing, there is a fundamental difference between all three.
In simple terms, digitization is the process of moving from pen & paper to digital form. Earlier businesses maintained handwritten records which were cumbersome & difficult to maintain. With the advent of computers, the focus shifted to creating a digital copy of existing information.
Different methods were used for this purpose like scanning or converting documents, images, etc to digital data.
A simple example of digitization is scanning a document & saving it as PDF.
Digitalization involves using digitized information to revamp existing processes, operations & business models. It offers a faster & efficient way of doing things with a large volume of data which is instantly available.
While digitalization streamlines & automates the workflows, it does not fundamentally change business models. An apt example would be implementing digital tools to automate customer service inquiries. Digitalization made retrieving customer records easier & resolution of queries faster.
With digital transformation, organisations remodel the existing business processes to bring about change that prioritises customer satisfaction.
Digital transformation requires a total overhaul of the existing business models. It leverages technology to bring about disruptions in the existing market structure thereby catching the imagination of customers. This requires taking risks & reimagining solutions when things don’t go as planned.
Uber is one of the best examples of digital transformation. A taxi company morphed into a ride-sharing platform by using technology as a tool for growth.
DIGITAL TRANSFORMATIONWhile the ROI of digital transformation depends on a lot of factors, if the technology is applied correctly, it can help businesses in myriad ways:
Managed services include various services offered by third-party MSPs to utilize the power of Azure optimally. These services include:
The end goal of digital transformation is enhancing customer experience. Using technology, businesses can read their customer better & bring about necessary changes that help in better retention and loyalty towards the brand thereby helping in revenue generation & growth.
Another core area where a 360-degree shift with the help of digital tools and products can help in completely transforming the business.
Leveraging technology to improve internal processes so that valuable data & insights can be generated & used to make better strategic decisions.
● Clearly defining goals, objectives & key performance indicators(KPIs) for digital transformation.
● Evaluate current processes & build a comprehensive strategy that aligns with your business.
● Invest in essential technologies like cloud, data, analytics & cybersecurity for a robust digital foundation.
● Continuously monitor & evaluate the digital transformation measures so that you can adjust as the need arises.
To survive in today’s competitive marketplace continuous change is important. There is a superabundance of choices for customers in today’s time. Therefore to be their preferred choice, you, as a business, should bring new products & services to the table that are both user-friendly and exciting.
If your competitors are using technology to streamline processes, increase efficiency & enhance customer satisfaction, you cannot afford to take it lightly. You need to up your game at the earliest so that you can stay ahead of your competitors & bring a competitive edge to your business.
As we navigate this digital era, it is important to understand the power of digital transformation & how it can act as a catalyst to create a brighter future for businesses embracing it.
LET’S CONNECT!Talk to us now & begin your digital transformation journey today!